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Bloomberg Technology

Crunching Car Data for Cash: An Israeli Startup Takes on Google

“It really is a necessary and lucrative angle,” said Kevin Tynan, auto analyst at Bloomberg Intelligence. “The strength of this approach is that Otonomo itself doesn’t monetize the data, they merely gather, aggregate and process it. And there will be more and more of it as the industry tries to achieve profitable self-driving and ride-share business models.”

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The Register

We already give up our privacy to use phones, why not with cars too?

Lisa Joy Rosner, chief marketing officer of US-Israeli startup Otonomo, says that other uses could include locations of parking spaces; automation of on-demand fueling, a service already offered via smartphone app in some parts of the US; and software fixes when data from cars show a part is reacting to certain temperatures, based on location.

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  • From Data Driven to Driving Data – Helping to Build the First Connected Car Data Marketplace

    By Lisa Joy Rosner, CMO, otonomo I don’t know a throw-out bearing from an alternator, but I do know data. I’ve been a marketing executive for many years and I’ve seen data drive amazing things – saving money, increasing sales, delighting even the most disgruntled customer – but now, I am seeing data save lives. […]

  • Automobility LA 2017 – otonomo is in the house! And this is how we help to make Smart Cities smarter

    The otonomo car data marketplace is in enabling a wealth of mobility providers to interact with the Smart City and transform urban living – on and off the streets. This week at AutoMobility LA, other than making the rounds and being blown away by the sweeping progress being made across the industry, we will be […]

  • What’s the difference between Mobile Data and Car Data? Here’s a great example.

    When introducing the connected car concept, one of the instinctive reactions we hear sometimes is: “But I can do all that with my mobile, can’t I?” For us, this is a great opportunity to elaborate on the differences between car data, and mobile data that is collected while driving or travelling in a vehicle. This screenshot […]

  • Regulations like GDPR and the SELF DRIVE Act are an opportunity for progress in the connected and autonomous car ecosystem – here’s why we think so.

    One of the obstacles to progress in the world of data, and in the connected car market in particular, has always been legislation. The fact that ‘data rights’ have yet to be cemented despite the mega-exponential super-fast growth of the IoT industry – albeit baffling – has been hindering the evolution of the connected car, […]


      Although the incumbent EU General Data Protection Regulations (GDPR) is scheduled to come into effect in the springtime (May 2018), for many companies handling European data, GDPR feels like “winter is coming”. This is particularly true of the vehicle and connected car ecosystem that is concentrating hard on tackling the already complex issue of […]

  • Announcing Our $25 Million Series B Funding

    Today it was announced that otonomo has closed a $25 Million Series B funding round, and we can’t wait to put it to good use as we continue to grow our team in Israel, US, Europe and Asia. otonomo is a young and determined company, which has grown from 0-60mph in the 14 months since its […]

  • Connected Cars: A Multibillion-Dollar Opportunity

    A lot has been said recently about autonomous vehicles. But before we see fully autonomous vehicles on the road at scale, there is another important revolution…

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