Automotive OEMs as data stewards: four ways to build trust
A recent consumer study from Otonomo, fielded by Edison Research, showed that connected car owners and new car buyers place relatively high trust in automotive manufacturers today.
In the News
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Cars recording your data as you drive? – CBS News
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Otonomo announces Anonymization Engine for protecting driver data
Otonomo announced the Anonymization Engine, an integrated service designed to dynamically protect driver data while simplifying anonymous automotive data integration for app developers and service providers.
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CNBC Unveils its Annual List of 100 Promising Start-ups to Watch
The Upstart 100 is CNBC’s exclusive list of promising young start-ups, featuring a diverse group of companies that are building brands and breaking industry barriers on the path to becoming tomorrow’s household names.
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The hottest startups in Tel Aviv
Tel Aviv is a deep-tech powerhouse. A combination of strong technical education (backed by local entrepreneurs’ experience in the Israeli Defense Forces), high levels of venture capital and a support network of serial entrepreneurs has established the city’s reputation for building innovative companies.
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What Your Car Knows About You
Car makers are collecting massive amounts of data from the latest cars on the road. Now, they’re figuring out how to make money off it.
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In-car data: how the click of a switch shapes driving tech
Big data is revolutionising the car industry, giving accurate traffic reports and cutting the emergency services’ accident response times. Yet drivers are leading this transition; they’re the ones generating all of this data. Auto Express spoke to one of the firms gathering and selling data generated by the latest cars to see how it works.
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Israeli Technology for Cyber Security
With new vehicle sales of 281 563 in 2017, the Israeli automotive industry punches well above its weight in the development of automotive-related information technology. Otonomo recently introduced the Consent Management Hub, which simplifies the driver opt-in process for OEMs on the Otonomo Platform and validates consent with each personal data request from third-party mobility […]
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Otonomo: Providing Refined Data Access Globally
It is believed that in just a few years, connected cars will become a predominant form of automotive transportation. This trend represents a favorable opportunity for Otonomo to deliver value to the industry with its innovative data services. The company believes that, “If big data is the oil that is fueling innovation for connected cars, then Otonomo is a refinery.”
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Remoto Connects to Otonomo Connected Car Apps for More Opps for Drivers & OEMS
Bright Box, included in Zurich Insurance Group (Zurich) company, and a global vendor of solutions and platforms for the connected car industry, announced that it has signed a partnership agreement with Otonomo. A U.S.- Israeli automotive data services platform company, Otonomo hosts a marketplace focused on enabling the development of connected car applications and services that benefit […]
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NEW ROADS: Connected car shoppers willing to share data, but building trust is must
“This study underscores that consumers recognize the benefits of connected car features and are inclined to share the data that enables them with entities they trust,” said Lauren Smith, policy counsel for The Future of Privacy Forum, in a news release accompanying the Otonomo/Edison study.
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Edison And Otonomo Examine How Consumers Feel About Personal Data And The Connected Car
“While consumers say they want the types of services that require them to share personal data, automotive OEMs and other data collectors must take steps to earn their trust,” said Otonomo CMO, Lisa Joy Rosner.
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Study: Connected car owners will trade personal data for services
The research, commissioned by automotive data services platform Otonomo, indicates high-profile privacy breaches have not shaken the majority of consumers’ willingness to share personal data — as long as it’s clear what services they’ll receive in return.
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Majority of New Connected Car Buyers Are Willing to Trade Personal Data for Improved Safety
Otonomo, the first neutral automotive data services platform, announced the results of a new consumer study fielded by Edison Research. In the wake of controversies involving corporate use of Americans’ personal data without their consent, American new car buyers and connected car owners are nonetheless willing to share their personal data for a safer and […]
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Consent Management for Connected Cars
Otonomo, the first neutral automotive data services platform, announced the Consent Management Hub, a new capability within the Otonomo Platform. The Consent Management Hub provides an efficient way for connected car drivers to take control over the sharing of their personal automotive data. It simplifies the driver opt-in process for automotive manufacturers (OEMs) on the Otonomo Platform and […]
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Czech Automaker Škoda Announced Collaboration with Four Israeli AutoTech Startups
Škoda Auto DigiLab, the technology incubator operated in Tel Aviv by Czech automaker Škoda Auto a.s. and Israeli vehicle importer ChampionMotors Ltd., has announced Wednesday a collaboration with four Israeli startups. The selected companies are Otonomo Technologies Ltd., XM Cyber, Anagog Ltd., and Guardian Optical Technologies Ltd.
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Potential for data services makes it worth the GDPR headache
Otonomo speaks to Megan Lampinen about how it hopes to help vehicle manufacturers tackle the challenges of GDPR Data-based services are rapidly making their way into the automotive industry, offering new levels of convenience for drivers and fresh revenue opportunity for providers. However, the questions around data management and consumer privacy have become much more […]
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Who Owns the Data Your Car Collects?
One of the companies hoping to get in on the car-data business is Otonomo. The startup, based in Israel, is working to create a connected-car marketplace by translating data from various car brands into a common language so that it can be used by third parties.
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THE MORE DATA YOU SHARE THE BETTER? AN INTERVIEW WITH START-UP OTONOMO
“We consider Otonomo to be the Rosetta Stone of vehicle data; we are working to standardize this data from every sensor in every vehicle.”
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Crunching Car Data for Cash: An Israeli Startup Takes on Google
Otonomo has developed technology to make it easier to distribute and use connected-car data by securing, anonymizing, standardizing, and aggregating information within a labyrinth of regional regulations.
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We already give up our privacy to use phones, why not with cars too?
Lisa Joy Rosner, chief marketing officer of US-Israeli startup Otonomo, says that other uses could include locations of parking spaces; automation of on-demand fueling, a service already offered via smartphone app in some parts of the US; and software fixes when data from cars show a part is reacting to certain temperatures, based on location.
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Your smart car could be sharing information about you
The latest “smart” technology in cars transmits all kinds of data, such as the car’s condition and location, and that could be shared with everyone from your insurance company to advertisers and authorities. TODAY national correspondent Craig Melvin reports.
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Big Brother is driving you: how vehicles harvest data to sell
The beat generation imagined disappearing into the night on an open road and countless baby boomers rejoiced in the freedom granted by a car with a full tank of petrol. “I’m on my way,” Paul Simon sang. “Don’t know where I’m going.” None of them seems to have imagined that their car would record the […]
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Big Brother on wheels: Why your car company may know more about you than your spouse.
DETROIT — Daniel Dunn was about to sign a lease for a Honda Fit last year when a detail buried in the lengthy agreement caught his eye. Honda wanted to track the location of his vehicle, the contract stated, according to Dunn — a stipulation that struck the 69-year-old Temecula, Calif., retiree as a bit […]
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Tough commute? otonomo delivers data to power a smoother drive
By 2020, a quarter billion cars worldwide – or 1 in 5 cars – will have wireless connectivity, according to research and advisory firm Gartner. All those connected cars will produce an enormous amount of data, with sensors and cameras measuring and recording everything from traffic and weather to fuel and car performance. They’ll track your […]
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Connected Cars May Be The Next Marketing Battleground Says Veteran CMO
When Lisa Joy Rosner decided to join Otonomo, she knew she would be taking her data-driven marketing experience forged at Nuestar and NetBase into uncharted territory — the connected car. Gartner projects that over 50 million connected cars are sold each year in the US and Europe with each vehicle producing as much as 50 […]
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Movers & Shakers Interview with otonomo
The connected and autonomous world of tomorrow will generate tremendous amounts of data, and data monetization will be a substantial portion of manufacturers’ revenue in the future. otonomo would like to capitalize on the first- mover advantage and be the one-stop destination for the car data needs of customers from various industries. We believe that […]
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Are Car Companies Going To Profit From Your Driving Data?
A recently completed Frost & Sullivan report on “Data Monetization in Cars”, focusing on pricing and business models, indicates that if all the connected vehicles with the ability to capture certain data types were monetized, the overall opportunity would amount to ~$33 billion by 2025.
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This Startup Is Helping Daimler And BMW Compete With Google For $10 Trillion Market
At $10 trillion, the market for data from cars in motion could become five times bigger than the market for the cars themselves.
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Cars Suck Up Data About You. Where Does It All Go?
Cars have become rolling listening posts. They can track phone calls and texts, log queries to websites, record what radio stations you listen to — even tell you when you are breaking the law by exceeding the speed limit.
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An Israeli startup armed with $45 million is taking on Google and Apple in the race to sell your personal data
Israel-based startup otonomo is capitalizing on the fact that cars, once the symbol of American escapism, are becoming repositories of your personal data.
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Connected Car Data Is the New Oil
In three years, automakers could make more money from connected vehicle data than car sales.
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Automakers soon will have new ways to profit from driver data
There’s so much data streaming from modern cars that automakers have had trouble making sense of it all.
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otonomo raises $25M to help automakers make money from connected cars
It’s no secret that data is the hot new revenue source for automakers, who are seeing additional profit opportunities bloom as vehicles become more connected
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Automotive Data Brokering Is The Next Land Rush
Regardless whether humans or software algorithms are driving our cars, our transportation will be more connected in the coming years
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Your car’s data may soon be more valuable than the car itself
The most valuable thing about tomorrow’s cars is something you’ll never even see. Forget the engine. Or the shiny rims. The money is in vehicles’ data.
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When regulation drives innovation
Regulation has always played a huge role in the development of modern automobiles. Safety regulations have brought us seat belts, airbags and crumple zones. Environmental regulations have brought us better gas mileage, lower toxic emissions and even electric cars.
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Israeli startups deliver much-needed tech for self-driving cars
Israel has no indigenous auto industry, but the country’s startup community is serious about autonomous vehicles and is producing a whole host of technologies to help make self-driving cars ready for market, as the infographic above shows…
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11 Early-Stage Israeli B2B Software Companies To Watch
Top investors, including Bessemer, Battery, Blackstone, & Sequoia, are financing tech startups coming out of the “Startup Nation.”